linkedin post 2013-03-28 07:10:47
THE GENTLE ART OF PERSUASION is a term of art, or a fuddy-duddy old-fashioned way of saying the Art of Pitching. Personally, the sports metaphor grates, and there is a nasty front-of-the-tongue rancid taste of the used car salesman. The ancient Greeks found oration a noble art, full of strategems and lucid use of the language. For them, it was a high art. If you prefer, as I do, to think of persuasion as different from coercion or some type of trickery, you may want to use an older term to describe the life of an entrepreneur. http://lnkd.in/qddjb9 View in LinkedIn