IDEAS ARE CHEAP, IMPLEMENTATION IS TOUGH. Most of us have a place where we put the crazy, inspired, or creative ideas. Mine used to be a cardboard box, but today it is in electronic notes. These are those great Aha!! Moments that seem to arrive at 4 am. But the reality is, it takes a great deal of effort to turn that idea from a wish to something real. So remember, when you go to that proverbial cardboard box, pick just one, because it is going to take all your steam to push it uphill. Put another way: you only have 24 hours in a day, and focus is one key to success.