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"A SECOND CASE STUDY documents exchanges between CIBA-Geigy (now Novartis) and Phillip Morris. CIBA-Geigy had been a "major supplier" of pesticides to Phillip Morris ... but when CIBA-Geigy released its nicotine patch Habitrol in 1991, the tobacco company was moved to "help" CIBA-Geigy "devise more appropriate advertising" for the product." https://lnkd.in/d8VgiAE View in LinkedIn

"ONE CASE STUDY showed that Marion Merrell Dow, a subsidiary of Dow Chemical Company and manufacturer of Nicorette® gum, canceled its Smoking Cessation Newsletter to physicians after tobacco giant Phillip Morris threatened to cancel its regular purchase of humectants from Dow Chemical." http://www.medscape.com/viewarticle/786012 View in LinkedIn

CANCER RESEARCH UK commissioned a thorough study about the changing tobacco landscape with e-cigarettes, which will be abstracted in part herein, but is worth a careful read. https://lnkd.in/d-5YcyD View in LinkedIn

TOBACCO MANIPULATION OF PHARMA'S NRT MESSAGE. Three case studies of the influence of tobacco companies on the NRT messaging by pharma, due to their often hidden lateral financial ties. Snippets of these three cases follow. http://www.medscape.com/viewarticle/786012 View in LinkedIn

ELECTRONIC NICOTINE DELIVERY SYSTEMS (ENDS): "The use of ENDS is apparently booming. It is estimated that in 2014 there were 466 brands and that in 2013 US$ 3 billion was spent on ENDS globally. Sales are forecasted to increase by a factor of 17 by 2030." The WHO Report 2014. https://lnkd.in/d2e7-yr View in LinkedIn

"CORPORATE DIVERSIFICATION of companies such as Procordia AB has allowed well-hidden financial ties between pharmaceutical companies and the tobacco industry to foster collaboration among companies. . . . We argue that it is not an acceptable conflict of interest for a company to profit both from selling addictive tobacco products and the drugs to treat the addiction." http://www.medscape.com/viewarticle/786012 View in LinkedIn

WELSH COAL was subsidized to dig and create slag heaps, and then subsidized to remove and beautify these ugly stains on the UK countryside. A stunning development at British American Tobacco suggests that they are adopting a similar tactic with a NRT strategy. The implications for Big Tobacco are enormous, at least in the developed world. View in LinkedIn

NICOTINE REPLACEMENT THERAPY message was originally "quit nicotine addiction". But due to tobacco companies' newfound interest in this greener market, the message is now changed to "enjoy more healthy pure nicotine", without harmful additives, rather than quit. After all, they still want lifelong addicts. View in LinkedIn

DIVERSIFICATION'S BULLY PULPIT. "The tobacco industry has used its financial ties to pressure a variety of industries to oppose tobacco control." This was particularly true of pressure on pharmaceutical companies selling NRTs, including ongoing threats, and interference with NRT advertising content, and cessation of anti-smoking campaign support. https://lnkd.in/d3HZszU View in LinkedIn

TOBACCO MOVES INTO NRTs. "2009 Reynolds American became the first tobacco company to acquire a pharmaceutical company, Swedish Niconovum, which develops (NRTs) ... 2011 BAT launched ... Nicoventures to commercialise non-tobacco nicotine products and PMI announced that it had acquired ... A nicotine delivery system." http://tobaccocontrol.bmj.com/content/21/2/92.full View in LinkedIn