linkedin post 2013-12-01 06:31:46

RETAIL IS BIG DATA FOCUS NOW. “In Gartner’s 2012 and 2013 studies, business cases that improve process efficiency and business cases around customer experience dominate big data wish lists. In the 2013 survey, 55 percent of organizations said that they are currently addressing enhanced customer experience using big data, while 49 percent are using big data to address process efficiency.””


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