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MUCH OF NEWS IS ACTUALLY SPIN. "Whether you hear the news on NPR or your local morning shock jock, read the New York Times or USA Today, watch C-Span or the nightly news, an enormous percentage of the news you take in will be the direct result of somebody's spin." http://www.ratical.org/ratville/PRnation.html View in LinkedIn

ILLEGITIMATE PR. "I think the history of public relations is a primarily illegitimate one. Most of it is about packaging reality to benefit powerful clients. If one is accurately telling the history, there are certain moments when businesses feel that their interests are so threatened, where some of what they do in the name of PR is actual policy." (Stuart Ewen). http://subsol.c3.hu/subsol_2/contributors3/ewentext.html View in LinkedIn

SIXTY MINUTE MAKEOVER? "The Public Relations Society of America (PRSA) has declared this September as "Ethics Awareness Month," complete with "The New Era of Authenticity" as a theme. There’s also a Google+ Hangout on PR ethics, webinars and a #PRethics hashtag." http://lnkd.in/dU66juh View in LinkedIn

"SPINWATCH investigates the way that the public relations (PR) industry and corporate and government propaganda distort public debate and undermine democracy. The PR and lobbying industry in the UK is the second biggest in the world, worth £7.5 billion." http://lnkd.in/d-DmMUW View in LinkedIn

STEWART EWEN: "In 1989, his book All Consuming Images provided the basis for Bill Moyers' four-part award-winning series, "The Public Mind." In 2004, another of his books, PR! A Social History of Spin, was the foundation of a four-part BBC series, "Century of the Self," produced by Adam Curtis." http://en.m.wikipedia.org/wiki/Stuart_Ewen View in LinkedIn

POWER PACKAGED AS COMMON GOOD. "In a democratic society, the interests of power and the interests of the public are often at odds. The rise of public relations is testimony to the ways that institutions of vested power, over the course of the twentieth century, have been compelled to justify and package their interests in terms of the common good." http://lnkd.in/dum5MFq View in LinkedIn

"THE ARGUMENT FROM IGNORANCE for "absence of evidence" isn't necessarily fallacious ... were such an argument to rely imprudently on the lack of research ... it would be considered an informal fallacy whereas the former can be a persuasive way to shift the burden of proof in an argument or debate." http://lnkd.in/d8PwGNJ View in LinkedIn

SPIN TO THE BOTTOM. "Next to hired assassins or hackers, perhaps, PR is often considered the world’s most ungodly career." http://lnkd.in/dbjZamA View in LinkedIn

SPIN TECHNIQUES include: cherry picking; Non-denial denial; Non-apology apology; Mistakes were made; Phrasing in a way that assumes unproven truths; avoiding the question; Burying bad news; Misdirection and diversion. It is important to recognize and flag these methods in very carefully crafted spin-nonsense. http://lnkd.in/dwZnA2S) View in LinkedIn

HITLER ON SPIN: "If you are going to tell a lie, don't tell a little one because it will be recognized as a lie. Tell the biggest and most unbelievable lie. Keep on telling it, and people will think it must be true and believe it. The greater the lie the more effective it is as a weapon." http://www.hotwireprc.com/documents/Public%20Relations%20versus%20Propaganda.pdf View in LinkedIn