linkedin post 2013-02-04 15:07:08

WHEN A BUSINESS GOES SOUTH the entrepreneur is faced by a dilemma regarding Friends and Family (F&F) investors. A few entrepreneurs feel that these F&F took their risks based on greed and hopes of gain, and that was the name of the game. Other entrepreneurs feel an ethical obligation to make these F&F whole again. When entrepreneurs act ethically, they can go back to the same pool later, and future investors do not discover this nasty secret in their past. Which choice would you make?

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